Why you should start testing your facilities for COVID-19 now
As COVID-19 has impacted everyone’s lives on a global scale, across all industries, we are all trying to figure out what our new normal will be — both in our personal and work lives. One of the most top-of-mind concerns from everyone has been the safety of their surrounding physical environments (1). There are many ways to evaluate environmental safety, surface & air testing being two common methods. Apart from being compliant with regulatory requirements, why should you prioritize these types of testing to ensure the safety of your business’ physical environment?
Shift in customer relationships and competitive dynamics: The COVID-19 global pandemic has caused fundamental shifts in where consumers in the USA spend their money, and how they make those decisions. Traditional models evaluating consumer behavior and competitive markets will not always apply, directly affecting ROI. Businesses that are able to actionably demonstrate steps they are taking to ensure the safety of their customers in their response to the crisis, will likely see a more positive response from stakeholders and customers, especially those in vulnerable situations (2).
Protect your people: Implementing measures to help support your employees’ physical well-being at work (de-risking exposures to SARS-CoV-2 virus), especially for businesses classified as essential, will go a long way to ensure employee trust, brand reputation, business continuity, and productivity (3, 4).
Objective, fact-based data to inform decisions: Dozens of operational decisions have been made in response to the crisis (social distancing policies, prioritization of logistics/shipping for essential goods, contactless payments, new cleaning/disinfection procedures and services, etc. (5)), and will likely continue in the short and long term. Having the most current and objective data on the state of your business’ physical environment (presence/absence of SARS-CoV-2) will aid in quickly making the most informed decisions possible for the safety and health of employees, customers, and businesses (6).
- COVID-19 Consumer Behavior Survey, PwC
- COVID-19: Strategy and brand, PwC
- Workforce Considerations, PwC
- COVID-19: Implications for business, McKinsey
- The future is not what it used to be: Thoughts on the shape of the next normal, McKinsey
- Getting ahead of the next stage of the coronavirus crisis, McKinsey